September 21, 2008, 10:47 pm

Wheels Are Turnin’ – BlogWorldExpo 09

It’s not “maybe” anymore.

We’re on.

Put in your vacation requests.

Get a passport if you need one.

Sign up for those extra shifts.

Arrange for coverage while you’re gone.

October 15 – 17, 2009, Las Vegas, Nevada.

The medical/health blogosphere will have a full track of presentations at BlogWorldExpo09.

The missing ingredient is you.


The luncheon was great – ten of us were present, they put out enough food for fifty!

But we did more than eat. We talked. And brainstormed. And realized that we had more than enough topics to cover eight sessions over two days.

We tried to think of as many areas of the health blogosphere as possible. We looked at the suggestions made on Doctor Anonymous’ BlogTalkRadio show.

We tried to provide unique content and not duplicate what is already offered at the Expo: basic monitization, basic blogging, traffic, SEO optimization, dealing with spam and trolls, etc.


And so….drum roll, please…here is the very first, hot off the press list of topics that our group was able to debate, discuss and deliver for your perusal. Remember, this is a tentative look at what the med/health blogging track could look like in ’09.

We tried to include patients, health bloggers in general, doctors, nurses, med and nursing students, medics, administrators, and corporate health care bloggers.

(PS – the descriptions are mine at the moment so if it sounds goofy, consider the source!)

  • The Danger Zone – How to Stay on the Good Side of HIPAA (possibly including debate on transparency vs. anonymous blogging, pearls and pitfalls of blogging about work or your life as a patient, how much information is too much information) – possibly a panel?
  • Blogging on Drugs – Legal and Regulatory Issues Pertaining to Pharmaceutical Companies and medical bloggers
  • Blogger’s Block – How to Keep the Passion in Your Posting (I’m am SO into this one! Not that I’m trying to influence anyone. Or anything.) For ALL health-related blogs.
  • Bloggin for a Livin’ – How to Leverage Your Expertise (For ALL health bloggers)
  • Corporate Social Media in Healthcare – The big companies and hospitals are blogging; what issues do they face and how do they get their information out there?
  • Health Policy Issues – need I say anything more than this is two weeks before the election? This one affects ALL health bloggers. It literally BEGS for a panel discussion. I suspect lively interactions here!
  • Walk Right In, Sit Right Down – Networking Inside/Outside the Health Blogosphere (what’s out there for us, probably good for newer individual health bloggers who aren’t familiar with GR or CoS and for established bloggers who haven’t taken advantage of what the social media “outside” the medical blogosphere can do for them)
  • Let’s See How Far We’ve Come – a look at the state of the medical/health blogosphere; Where we’ve been and where we are going; who were the pioneers of the genre?
  • Skeptics Circle – a great idea by Dr. Val to include our fellow bloggers on the platform; we did not get a chance to flesh this one out, but I’ve been looking at their carnival and there are very interesting posts there! Perhaps a panel, a talk on what makes a “skeptic” blogger and are we all “skeptic” bloggers at heart < — just brainstorming online here.
  • Blogging for Change – no, Obama won’t be speaking (unless he would! Hey, I’m thinking big.) Actually, I found this one deep in my notes. How to use the blogging platform as a vehicle for activism/change/revolution in health care.

Okay, so there it is!


How’d we do? Did we hit the jackpot or do we need to go back to the ATM (you can tell I’m still in Vegas)?

Obviously we have eleven topics and eight slots (no pun intended), so there will be a poll placed shortly where you can vote for your favorite eight.


The logistics are still being worked out as I’m writing. As I get more info I will post it.

I can’t stress enough how grateful we are for the support of Rob Halper at Johnson & Johnson for helping us make this a reality (and derailing my weight loss efforts at the same time!) Thanks again, Rob!


We need to get the word out! I’ll be compiling an email list and I’ll be working on contacting as many patient bloggers as I can – we need their input.

Word of mouth is good, word of post is even better.

This has the potential to be HUGE.

I can’t believe it’s really happening!


You never know where you will find a med blogger.

One of our guests, Leslie, was a health blogger whom we met at the conference. Shellee and Laurie are cath lab nurses who run a woman’s site that often deals with health related issues. Shellee reads Emergiblog and found out about the luncheon. All three were a great asset to the meeting and we were happy to meet them!

The networking possibilities here are amazing!

You won’t be disappointed!


  • Healthcare Today
    Healthcare Today

    September 21, 2008 at 10:49 pm

    Wheels Are Turnin’ – BlogWorldExpo 09 // Emergiblog…

    The preliminary sessions are ready for your opinions. Please comment – your feedback is crucial….

  • lorenzo

    September 22, 2008 at 2:19 am

    You know…I was looking through this and did not realize how much the internet has shaped our lives. We use it everyday, and even “professional/personal” blogs have their place.
    I’m soon to be writing with my name out there in the blogosphere as a regular contributor to a certain site….and this may be a good opportunity to learn some skills related to the field. I’m SO putting in my request tomorrow! Looking forward to it.

  • Doctor Anonymous
    Doctor Anonymous

    September 22, 2008 at 2:59 am

    This is a great initial list. I like all the topics. I know we can’t have all of them, but I’ll need to think about this a little more to see what would be the best eight sessions for Blog World Expo 2009! (I also voted for this on HealthCare Today!)

  • Mother Jones, RN
    Mother Jones, RN

    September 22, 2008 at 5:20 am

    I’m there, Baby! Vegas 09!


  • Mary

    September 22, 2008 at 5:23 am

    That is an awesome list!! I especially love the more networking oriented ideas, and that one about not losing the passion for posting. That’s one I could use! Sounds like 2009’s BWE will be sweeeeet! Good job kim! And I’m glad you had tons of fun!!

  • Karin, RN
    Karin, RN

    September 22, 2008 at 6:18 am

    Sounds interesting! Maybe I’ll take myself to the Expo next year, and take my family to Vegas as well. We can incorporate a mini vacation.


    September 22, 2008 at 6:53 am

    Sounds like you had a great meeting. Looking forward to joining you in 2009, absent the Pharma sponsorship.

    (You know I had to post about it, right? I would not be TBTAM if I did not. Hope no offense taken – you guys have all my support otherwise on this venture.)

  • Kim

    September 22, 2008 at 3:09 pm

    Count me in! Vegas baby!


  • Beth

    September 22, 2008 at 4:34 pm

    This an excellent synopsis of what we discussed on Sunday, and great job on getting it up so quickly.

    I am so totally stoked for BWE ’09!!!

  • Paul Auerbach, M.D.
    Paul Auerbach, M.D.

    September 22, 2008 at 6:30 pm

    Thanks for keeping the ball rolling. I’ll do my best to be at the meeting next year. The integrity of health information for consumers should be at the top of everyone’s list. I’m very proud (and appreciative) of anyone who works hard at blogging about healthcare issues.

  • Bob Coffield
    Bob Coffield

    September 22, 2008 at 7:12 pm

    Dr. Val mentioned your post in an email and thought I would check out your brainstorming. Would love to be a part of the med/health blogger track next year. If you are looking for a health lawyer to address the legal issues mentioned in the draft track topics let me know. I would be willing to coordinate a group of health law bloggers on a panel discussion. Bob

  • GruntDoc

    September 22, 2008 at 7:17 pm

    Truly sorry I missed the first, I plan to make the second.

    Count me in.

  • Rob Halper
    Rob Halper

    September 22, 2008 at 8:25 pm

    You are a dynamo! Don’t you ever get any sleep? I should talk, I’m still on Las Vegas time. It was great to meet all of you that were there, and I hope to meet a lot more of you in 2009. Free the Health Care 100! It’s my Jewish upbringing that caused me to order too much food. Mea Culpa. Or is that mixing religious metaphors?!


  • […] Wheels Are Turnin’ – Blog World Expo, 2009: It’s not “maybe” anymore. We’re on. Put in your vacation requests. Get a […]

  • wardbunny

    September 23, 2008 at 8:34 am

    Woot! So there! Just need to swim the Atlantic first!

  • JNJ BTW » Blog Archive » Blog World 2008
    JNJ BTW » Blog Archive » Blog World 2008

    September 23, 2008 at 10:40 am

    […] Kim, who doesn’t hesitate to take the ball and run with it, has already generated a lot of interest in this, and ideas about topics, as you can see from her Wheels Are Turnin’ post. […]

  • Leighann

    September 23, 2008 at 2:42 pm

    On the “Blog For Change” topic, see my recent “Blog to Fight Diabetes”:

    And my posts about diabetes:

    I have contacts at J&J as I was one of about 50 moms at the recent Camp Baby. I would love to do something for next year’s event from a mommy blogger’s perspective.

  • Trusted.MD Network
    Trusted.MD Network

    September 23, 2008 at 4:22 pm

    Grand Rounds 5:1 – In Your Own Words…

    I’m honored to co-guest-host this week’s Grand Rounds. Without further ado, here’s Dr. Val Jones….

  • Trusted.MD Network
    Trusted.MD Network

    September 23, 2008 at 6:20 pm

    Grand Rounds 5:1 – In Your Own Words…

    Didn’t expect to see Grand Rounds here?
    Let’s just say I’m having a friend over to celebrate an anniversary!
    Welcome to the party; I’m sure you know my friend.
    Grand Rounds 5:1 – In Your Own Words
    Welcome to the h…

  • Shellee

    September 23, 2008 at 9:30 pm

    Laurie and I were thrilled to have been included in the luncheon and are looking forward to being a part of the Medical Track for Blogworld 2009. Kim is inspiring and the topics under consideration as conference sessions are all interesting. The National Nurse Movement is one example of how blogging and the internet can influence change in healthcare. I recognize that it had been reported through the mainstream media initially, but I didn’t hear about it until it appeared in blogs and other online forums. The possibilities for this new media are both interesting and exciting. I’m glad to be a part of it.

  • […] information (PHI) to the friends or family of a patient under HIPAA Privacy Rule 164.510(b).”Kim, Wheels Are Turnin’ – Blog World Expo, 2009: It’s not “maybe” anymore. We’re on. Put in your vacation […]

  • Sukhee

    October 1, 2008 at 11:24 pm

    I am a RN amd RNtoBSN bridge program student.
    I am taking Nursing informatics now.
    Because of my age, I am not a really computer person, so I didn’t interested in blogs. Now I am very interested in health-related blogs because of my Nursing informatics class.
    Also I am very exciting about the news of BlogWorldExpo09.
    Guess what? I live in Las Vegas. I hope I am more frequent blog reader, and I can make BlogWorldExpo09 here in Las Vegas.

  • HL

    October 3, 2008 at 10:43 pm

    Can i put a link on my blog on this topic? thanks

  • Ward Tongen
    Ward Tongen

    October 9, 2008 at 8:08 am

    You may want to add “Medical Devices” to your Blogging on Drugs topic. We face very similar issues. Thanks!

  • […] to the group on what sounds like a great meeting […]

About Me

My name is Kim, and I'm a nurse in the San Francisco Bay area. I've been a nurse for 33 years; I graduated in 1978 with my ADN. My experience is predominately Emergency and Critical Care, and I have also worked in Psychiatry and Pediatrics. I made the decision to be a nurse back in 1966 at the age of nine...

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